Kbirr literally means ‘What a beer! ‘in Neapolitan, and the brand’s range of lagers and ales is a true celebration of Neapolitan culture and artistry. 

Why Kbirr?

• Authentically Neapolitan: brewed in Naples using local ingredients and traditions  

• A range of distinctive flavoured beers created to pair with specific Neapolitan pizzas

• 330ml bottles for practical portion control and profitability

• Responsibly produced with excellent  provenance and sustainability credentials

The Profit in Pairing

In the same way as wine pairing menus work well to up spend, so can beer pairing. Menu and drink pairings are increasingly popular on UK restaurant menus and offer a great – and profitable - opportunity to introduce new brands and flavours to increasingly adventurous customers.

Here are a few ideas for pizza recipes with their ideal partner from the five beers from the Kbirr range we’ve selected for you. All these combinations have been designed to balance fat, acidity, and spice.

 1. The Classic Parma Pairing

6254 Kbirr Natavota Premium Lager Profile: A clean, crisp lager that cleanses the palate without overpowering delicate toppings.

The Pizza: A Prosciutto and Rocket staple. The lager cuts through the saltiness of the cured ham and the fat of the cheese, leaving the palate refreshed.

Featured Ingredients:

2. The White Base & Friarielli Pairing

6255 Kbirr Pullicenhell Strong Lager Profile: A robust lager with higher structure.

The Pizza: Salsiccia e Friarielli. This beer has the body to stand up to the slight bitterness of friarielli and the rich, smoky fat of the Scamorza and sausage. A lighter beer would be lost here; the Pullicenhell holds its own.

Ingredients:

3. The Tomato Variety Pairing

6256 Kbirr Cuoredinapoli Golden Ale Profile: American Pale Ale style using American hops. Fruity and aromatic.

The Pizza: A celebration of the tomato. The fruity notes in the Golden Ale complement the natural sweetness and varying acidity levels of the Piennolo and yellow tomatoes, while the Pecorino adds a sharp, salty contrast.

Ingredients:

4. The Savoury & Salty Pairing

6257 Kbirr Blanche Wheat Beer Profile: Soft, hazy, with citrus notes.

The Pizza: A rich, salty Puttanesca style. Wheat beers naturally pair well with seafood and brine. The citrus notes lift the heavy salt profile of anchovies and olives, while the texture mirrors the creaminess of the Stracciatella.

Ingredients:

5. The Spicy Nduja Pairing

6258 Kbirr IPA Neapolitan Craft Beer Profile: Hoppy, bitter, and intense.

The Pizza: Spicy Calabria style. The bitterness of an IPA is a great counter to heat. It cuts through the rich, melting fat of the Nduja and balances the chilli oil beautifully.

Ingredients:

Why Kbirr?

All of Kbirr’s premium beers are bursting with flavour and the whole range is 100% authentically Neapolitan. If you have a pizzeria selling Neapolitan pizzas, they’re the obvious choice with a direct connection to the pizzas you serve and a story to tell your customers. These customers are increasingly concerned about provenance and sustainable production and Kbirr wins on both counts.

From a practical point of view, the range comes in 33cl bottles, so they fit perfectly in the beer fridge.

Ready to upgrade your Beer Menu?

Get your Kbirr sample and 10% code here